AGB Education

Digital Marketing Skill: Search Engine Marketing (SEM) Programme


Course Level

Early Career

Course Duration

4 Days  

Industries

Workplace Skills

Funding

SkillsFuture Credit

Course Introduction

A course for learners to discover how to drive online conversions effectively through Paid Search Engine Marketing (SEM) Campaign.

Search Engine Marketing (SEM) is a proven and cost-effective marketing technique that can expand your digital footprint and online presence.

Enrol now to be guided by our Industry Mentor who has over 15 years od experience in Digital & Integrated Marketing Industry.


Who is this Course for?


- Career Changers who have little experience in marketing
- New graduates who wish to enter the Digital marketing industry
- Entrepreneurs and Business Owners who want to gain a deeper understanding of Digital marketing
-People who generally wish to learn more about Digital marketing


Course Outline

Module Name: Industry Mentor Series: Search Engine Marketing Programme

-Create Pay-Per-Click(PPC) ad campaigns to meet marketing objectives, goals and expectations

-Identify the right keywords based on business direction and learn about best practices on Google AdWords

-In-depth understanding of what works in PPC ad campaigns

-Monitor PPC ad campaigns via various measurable and actionable metrics

-Create targeted PPC ads and PPC reports on new competitors

-Forecast possible changes in the search landscape


Pricing

Singapore Citizen aged 40 & above
S$ 286.90 (incl. GST)

Singapore Citizen / Singapore Permanent Resident aged 21 & above
S$ 1,336.90 (incl. GST)

Nett fee without Funding
$S 1,670.00 (excl. GST)



More Courses For You

Early Career
Singapore Spa Institute

Singapore Spa Institute

Learn to Provide Head and Shoulder Massage

A beginner programme to equip therapists with knowledge and application skills to provide Indian hea...

>6 Days Retail SkillsFuture Credit
Mid Career
AGB Education

AGB Education

Automate Your Manual Tasks with "Software Robots"

Robotic Process Automation: Learn how to automate routine and time-consuming processes to improve pr...

5 Days Workplace Skills SkillsFuture Credit
Early Career
Singapore Spa Institute

Singapore Spa Institute

Learn to Provide Full-Body Massage with Oil

A beginner programme to equip therapists with knowledge and application skills to provide Full-body ...

6 Days Retail SkillsFuture Credit
Register Interest