Singapore Institute of Retail Studies
Basics in Content Generation
Course Level
Early CareerCourse Duration
1 DayIndustries
Sales / Retail / MarketingFunding
SkillsFuture CreditCourse Introduction
This programme will enable participants to become a more effective digital storyteller. Participants will learn storytelling techniques that will help them to create interest to heighten the engagement and connectivity with their customers on e-commerce platforms.
Who is this Course for?
Mid-career switchers, jobseekers, aspiring entrepreneurs, business owners, interest in digital marketing.
Course Outline
This course covers the following:
1. Understand the importance of content and its role
2. Content creation
3. Content promotion
Pricing
Pricing Details A (All providers) *
Fee SG Citizen Aged 21-39 or SG PR aged 21 & above.
Pricing Details B (All providers) *
Fee SG Citizen aged 40 & above.