Singapore Institute of Retail Studies

Introduction to Digital Marketing


Course Level

Early Career

Course Duration

1 Day  

Industries

Sales / Retail / Marketing

Funding

SkillsFuture Credit

Course Introduction

With increasing traffic in social media space, successful engagement through digital content marketing is a great booster for business. This programme provides participants the knowledge and applications to understand digital engagement that is superseding traditional marketing channels.


Who is this Course for?

Mid-career switchers, jobseekers, aspiring entrepreneurs, business owners, interest in digital marketing.


Course Outline

This course covers the following:
1. Understand digital marketing
2. Search engine marketing
3. Social media marketing


Pricing

Pricing Details A (All providers) *
Fee SG Citizen Aged 21-39 or SG PR aged 21 & above.

Pricing Details B (All providers) *
Fee SG Citizen aged 40 & above.



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